Client
Ride in style
Take Me Taxi Inc
Output
They turned out well!
Website, Brand, Social Media Posters, Copy
Introduction
A non-emergency treated with urgency
Take Me Taxi Inc. is a non-emergency medical transportation (NEMT) provider based out of Greene County, NY. Our drivers will transport you to and from your medical appointments which include dialysis treatment centers, PT/OT rehabilitation centers, hospice care centers, ER/urgent care visits, mental health appointments, substance-abuse rehabilitation centers, chiropractic visits and much, much more!
Challenge
A Problem shared…
This project is the literal interpretation of our brand name – GoDigital. Lauren Bailey-Torres a New York based RN Nurse and the Founder of Take Me Taxi inc wanted to “Go Digital” with her new brand (Take Me Taxi Inc) but she didn’t know where to start or how to go about it so she approached us to help her setup up her new brand on digital space.
Solution
…is a problem solved
We began by asking her and her team a series of questions that helped us understand their brand, target audience, mission, and vision, and then we let her tell us their brand story. Then we conducted in-house research, studying their target audience, demographics, and main competitors, among other things. After gathering all of this information and facts, our design team began work on developing a full brand identity, which includes but is not limited to Logo Design, Visual Applications, Color Palette, Typography, Brand Pattern, Social Media Assets, Brand tagline “A non-emergency treated with Urgency,” Stationary Design, and Marketing Assets. Our development team created a clean and stunning website that is responsive and easy to navigate using the brand identity created by our design team.
The website categories and functions include, Homepage, Contact page, Book A ride page where prospects can book a ride for their next non-emergency medical appointment, FAQs page, About Us page, Our Services page, newsletter sign-up form for marketing, and many more aesthetic features. We put in place a payment gateway called PAYPAL which aids the booking page payment. The client was also trained on how to update every aspect of the website, to track and measure website performance through Google Analytics which could easily be used from the backend of the website and we also created some custom dashboard widget for easy navigation and a custom backend login page with the client logo.
Our social managers also setup social media pages on all major social media such as Facebook, Instagram, Twitter and LinkedIn.
At their approval, we got the project up and running. The startup was launched on a Thursday afternoon with ease and no hassle.
Testimonial
“It’s been a couple of days since the launch, but we haven’t had any bug reports. On the other hand, several people have commented on different aspects of the website that they’ve enjoyed, such as the WhatsApp link for live chats and the design. Also, we’ve gotten over 50 followers on each social media site within the first couple of days, so we’re getting traction pretty well. It was refreshing to work with somebody so knowledgeable and went out of their way to point out things we hadn’t thought about on our own.”
Lauren Torres-Bailey
Founder, Take Me Taxi Inc.
The Branding
Social Media
